PepsiCo and Aetna CEOs: How Millennials Changed the Role of the CEOOct 01, 2017
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PepsiCo and Aetna CEOs: How Millennials Changed the Role of the CEO
I've always loved Pepsico's Indra Nooyi but when she says "We had to weave purpose into the core business model of the company..." I'm thinking duh! Isn't this the FIRST thing we do when we start a company? Isn't the business purpose baked in from the start? But when Aetna CEO Mark Bertolini say's "We run social eco-systems...our people today look for people, planet and then profits." and "We have a responsibility to have a point of view beyond our four walls.." I'm thinking, If an insurance company CEO is thinking this way, the train has left the station. I expect to hear from you insurance folks about how ahead of the curve the industry's always been on community involvement but this feels bigger. What Bertolini's saying is bigger. Every CEO in all sectors large and small needs to get with this program. We're not in Kansas or in 1999 anymore. What is your BIG WHY? Is it big enough? Think about it!
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